Nebul is a global architectural firm and urban-planning firm based in Pretoria, South Africa.
With the increasing population and extreme urbanisation which has been said to grow by 80 million people every year, Nebul is aiming to redefine it’s focus towards sustainable projects in line with the latest advancements in technology and environmental practices by “building the future today”.

ROLE

UX Designer

EXPERTISE

UX/UI Design

DURATION

14 weeks

YEAR

2023

ROLE

UX Designer

EXPERTISE

UX/UI Design

DURATION

14 weeks

YEAR

2023

ROLE

UX Designer

EXPERTISE

UX/UI Design

DURATION

14 weeks

YEAR

2023

Project showcase laptop mockup
Project showcase laptop mockup
Project showcase laptop mockup

01

Problem Statement

To stay ahead in the industry, Nebul seeks to redefine its focus by prioritizing sustainable projects aligned with cutting-edge technology and environmental practices, embodying its commitment to 'building the future today.' The problem lies in successfully navigating this shift in focus while ensuring operational efficiency and maintaining a competitive edge in the evolving architectural landscape."

Process

This category details the step-by-step approach taken during the project, including research, planning, design, testing, and optimization phases.

Research & Planning

Competitor analysis revealed gaps in fostering group interactions, leading to a user flow that enables seamless event discovery, ticket purchase, and group participation. Storyboarding illustrated user journeys, emphasizing ease of navigation and social connection during events.

Design & Prototyping

My design process began from foundational sketches to high-fidelity designs, refining layouts, navigation, and visual elements to ensure usability and engagement. Key features like event search, personalized recommendations, and intuitive navigation were developed and tested for seamless user interaction.


Testing & Optimization

The testing phase included a cognitive walkthrough which revealed strong intuitiveness and goal-oriented navigation, with interactive features being clear and accessible. However, while progress feedback was evident, excessive pop-ups slightly hindered user experience. The chatroom feature was optimized to encourage engagement and community-building.

Process

This category details the step-by-step approach taken during the project, including research, planning, design, testing, and optimization phases.

Research & Planning

Competitor analysis revealed gaps in fostering group interactions, leading to a user flow that enables seamless event discovery, ticket purchase, and group participation. Storyboarding illustrated user journeys, emphasizing ease of navigation and social connection during events.

Design & Prototyping

My design process began from foundational sketches to high-fidelity designs, refining layouts, navigation, and visual elements to ensure usability and engagement. Key features like event search, personalized recommendations, and intuitive navigation were developed and tested for seamless user interaction.


Testing & Optimization

The testing phase included a cognitive walkthrough which revealed strong intuitiveness and goal-oriented navigation, with interactive features being clear and accessible. However, while progress feedback was evident, excessive pop-ups slightly hindered user experience. The chatroom feature was optimized to encourage engagement and community-building.

Process

This category details the step-by-step approach taken during the project, including research, planning, design, testing, and optimization phases.

Research & Planning

Competitor analysis revealed gaps in fostering group interactions, leading to a user flow that enables seamless event discovery, ticket purchase, and group participation. Storyboarding illustrated user journeys, emphasizing ease of navigation and social connection during events.

Design & Prototyping

My design process began from foundational sketches to high-fidelity designs, refining layouts, navigation, and visual elements to ensure usability and engagement. Key features like event search, personalized recommendations, and intuitive navigation were developed and tested for seamless user interaction.


Testing & Optimization

The testing phase included a cognitive walkthrough which revealed strong intuitiveness and goal-oriented navigation, with interactive features being clear and accessible. However, while progress feedback was evident, excessive pop-ups slightly hindered user experience. The chatroom feature was optimized to encourage engagement and community-building.

Project showcase laptop mockup
Project showcase laptop mockup
Project showcase laptop mockup
Project showcase laptop mockup
Project showcase laptop mockup
Project showcase laptop mockup

02

Solution

A visual identity that is clean, minimalist, and modern, using a colour palette that evokes stability, confidence, and sophistication. An identity that evoke feelings of progress, modernity, and sustainability, while also exuding a sense of reliability and trust.

04

Result

By incorporating a branding strategy centered around modernity, sustainability, and forward-thinking, Nebul successfully transformed its image into a recognized and respected force in the architectural and urban planning industry. The sleek and contemporary design elements, coupled with visuals of eco-friendly projects and cutting-edge technology, positioned Nebul as a leader in shaping the future of urban landscapes.

Let's create something extraordinary together .

IFEOLUWA

©

Ifeoluwa Orimolade

2024

Let's create
something
extraordinary
together .

©

Ifeoluwa Orimolade

2024

Let's create
something
extraordinary
together .

IFEOLUWA

©

Ifeoluwa Orimolade

2024